Adverts and how they work on you, sentence 7

An endorsement is when a famous person promotes a product, often paid a lot, maybe £1 million; it does not prove they really use it.

Who acts: endorsement, person, tricks · What happens: be, pay, not prove, use · To what, where: lot, person

This is a sentence of the lesson «Adverts and how they work on you» of the money course of Mova's primary school. The page gives its syntax tree — a dependency tree in the style of Universal Dependencies — and its pragmatics clause by clause: who acts (endorsement, person, tricks), what happens, when and where, as Mova's frames read it from the tree.

The tree

The words, one row each (CoNLL-U)

#	word	lemma	UPOS	features	head	relation
1	An	a	DET	Definite=Ind PronType=Art	2 endorsement	det
2	endorsement	endorsement	NOUN	Number=Sing	8 promotes	nsubj
3	is	be	AUX	Mood=Ind Number=Sing Person=3 Tense=Pres VerbForm=Fin	8 promotes	cop
4	when	when	ADV	PronType=Int	8 promotes	advmod
5	a	a	DET	Definite=Ind PronType=Art	7 person	det
6	famous	famous	ADJ	Degree=Pos	7 person	amod
7	person	person	NOUN	Number=Sing	8 promotes	nsubj
8	promotes	promote	VERB	Mood=Ind Number=Sing Person=3 Tense=Pres VerbForm=Fin	root	root
9	a	a	DET	Definite=Ind PronType=Art	10 product	det
10	product	product	NOUN	Number=Sing	8 promotes	obj
11	,	,	PUNCT	_	13 paid	punct
12	often	often	ADV	_	13 paid	advmod
13	paid	pay	VERB	Mood=Ind Number=Sing Person=3 Tense=Past VerbForm=Fin	8 promotes	conj
14	a	a	DET	Definite=Ind PronType=Art	15 lot	det
15	lot	lot	NOUN	Number=Sing	13 paid	obj
16	,	,	PUNCT	_	18 £	punct
17	maybe	maybe	ADV	_	18 £	advmod
18	£	£	SYM	_	8 promotes	conj
19	1	1	NUM	NumForm=Digit NumType=Card	20 million	compound
20	million	million	NUM	NumForm=Word NumType=Card	18 £	nummod
21	;	;	PUNCT	_	25 prove	punct
22	it	it	PRON	Case=Nom Gender=Neut Number=Sing Person=3 PronType=Prs	25 prove	nsubj
23	does	do	AUX	Mood=Ind Number=Sing Person=3 Tense=Pres VerbForm=Fin	25 prove	aux
24	not	not	PART	Polarity=Neg	25 prove	advmod
25	prove	prove	VERB	VerbForm=Inf	8 promotes	advcl
26	they	they	PRON	Case=Nom Number=Plur Person=3 PronType=Prs	28 use	nsubj
27	really	really	ADV	_	28 use	advmod
28	use	use	VERB	Mood=Ind Number=Plur Person=3 Tense=Pres VerbForm=Fin	25 prove	ccomp
29	it	it	PRON	Case=Acc Gender=Neut Number=Sing Person=3 PronType=Prs	28 use	obj
30	.	.	PUNCT	_	8 promotes	punct

Pragmatics

form: statement
act: assert
voice: narrator
polarity: none
hedged: yes
teacher: changed hedge=1

#	verb	tense, mood	who	what, whom	other	roles by
1	is	present	a endorsement		promote property	tree rules
2	pay	past	a endorsement not said here	a lot	often property	vn pay-68-1 «NP V NP»: agent=Agent lot=Asset
3	not prove	present · do-support	person			vn declare-29.4-1-1 «NP V what S_INF»: agent=Agent clause=Theme
4	use	present	tricks = trick	person		vn eat-39.1 «NP V NP»: agent=Agent it=Patient

One row per clause the reader finds. «not said here»: a role filled from the clause above. «roles by»: a VerbNet class and frame when one fits the verb, else the reader's rules on the tree.

Licence: CC BY-SA 4.0, as the whole of Mova corpus 0.4, of which this treebank (the agreed school, mova-school-agreed-en.conllu) is part. The lessons were written for Mova's primary school. Sentence school:money:033-adverts-and-how-they-work-on-you.lesson:7.

The tree: Mova annot: Rust (en) → Haiku 5.5 (medium, Batches API) patches; gates UD 2.18; agreed by treeagree rules (Stanza, Trankit, spaCy trf): no change. The frames are read from the tree by Mova's frames reader (prag) when this page is built, the lesson read in order, so a pronoun may be resolved from an earlier sentence.

See the release 0.4.

This page in Markdown → https://md.mova.elamur.ai/free/en/corpora/school/money/33-adverts-and-how-they-work-on-you/7/