endorsement
part of speech
noun (an endorsement, endorsements; also uncountable)
meaning for a pupil
1) An endorsement is public support or approval for a person, plan or product. tree →
2) (money) A deal where a famous person is paid to say they use or like a product. tree →
3) (UK, law) A note on a driving licence that shows the driver broke a traffic law. tree →
4) (money) A signature on the back of a cheque. tree →
sense in the lessons
In news and adverts: celebrities and sports stars get «endorsement deals». In elections, a famous person may give an endorsement to a candidate. It tells the reader that someone has said «yes, I support this». Phrases: «endorsement deal», «a strong endorsement», «celebrity endorsement».
examples
- The footballer has an endorsement deal with a trainer company. tree →
- The mayor gave her endorsement to the new park. tree →
- The book got a glowing endorsement from a famous author. tree →
- Celebrity endorsements make people want to buy things. tree →
- Speeding earned him an endorsement on his licence. tree →
- The plan won the endorsement of the whole school council. tree →
note
Verb: «endorse». Spelt endorsement (UK and US). Trap: an endorsement in an advert is paid; it does not prove the product is good.
Trees and pragmatics
Every meaning and example of «endorsement» parsed by Mova, each sentence with its dependency tree and frames.